Business

Made To Stick – Getting the Message Across

I just finished reading Made to Stick: Why Some Ideas Survive and Others Die. In this wonderful book on communicating ideas so that people will remember them the author has 6 principles: Simplicity – Find the core or your idea, don’t bury the lead of your story Unexpectedness – Surprise will get people’s attention Concreteness …

Business, Lifehack

Living with CPA (Continuous Partial Attention)

As I write this blog post I am also watching a movie. It is not that the movie is so bad, in fact it is a movie I like, but I suffer from CPA (Continuous Partial Attention). CPA has struck the nation with the fervor of an epidemic. We talk on cell phones while driving, …

Lifehack

Multitasking and the Magic Tea Machine

I have a small white box in my house that is labeled as a “microwave” but is known to my family as a “magic tea machine”. The reason for the re-labeling is that in the winter months it is quite common to open the door to this magic box and find a mug of tea, …

Blogging

Notes from the 2007 PNME (Podcast and New Media Expo)

I got back last Sunday from the PNME conference in Ontario, Californa. This is the biggest conference of the year for podcasters and it is a wonderful combination of smoozing, presentations, hobnobbing, and networking with other people who are also obsessed with podcasting. Tim and Emile Bourquin (The Podcast Brothers) did another wonderful job on …

Blogging

A Case for Podcast Editing – Saving 100 Days Of Listener Time

I was looking at stats for one of my recent episodes of the Amateur Traveler podcast. I think it a good episode and it has had between 29,000 and 30,000 downloads so far. It occurred to me that I had spent a few hours editing the audio for that show. The guest had very interesting …