Some people are born to greatness, some achieve it and some accidently stumble upon it while getting lost stumbling down the slopes of K2. This book is the story of mountaineer turned [...]

So many people who I follow on the Internet had mentioned Tim Ferris’s “The 4-Hour Workweek” that I thought it was finally time for me to read it. Ferris’s book proposes working [...]

You might get the impression from the books that I have been reading that I am working on a “do it yourself MBA by mail” course. The truth is not far from [...]

I just finished reading two books by the prolific marketeer Seth Godin: Purple Cow and Free Prize Inside. I had heard a number of people discussing Godin’s latest book and thought I [...]

Neil Howe is one of the two authors of the book Millennials Rising. He spoke yesterday at the Sun Worldwide Education and Research Conference 2008. He is an interesting speaker but the [...]

I finally got around to reading The Long Tail by Chris Anderson, Editor-in-Chief of Wired Magazine. If you are not familiar with the “long Tail” concept (which seems unlikely) the basic idea [...]

I just finished reading Made to Stick: Why Some Ideas Survive and Others Die. In this wonderful book on communicating ideas so that people will remember them the author has 6 principles: [...]

I recently finished Punk Marketing by Richard Laermer and Mark Simmons. As the subtitle of the book is “Get Off Your Ass and Join the Revolution” it may come as no surprise [...]

Abibliophobia (noun) Definition: The morbid fear of running out of reading material. This was my word of the day today from Dictionary.com and when I saw it I suddenly had insight into [...]

Just finished reading the latest best seller and you are not sure what to read next. Tell this site a book that you have enjoyed and it will make suggestions of other [...]